Title: Once Just a Site With Funny Cat Pictures, and Now a Web Empire
Mr. Huh, a 32-year-old entrepreneur, first became aware of I Can Has Cheezburger, which pairs photos of cats with quirky captions, after it linked to his own pet blog. His site immediately crumbled under the resulting wave of visitors.
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Most of the material the company posts is created by readers, who can Photoshop a funny caption onto an image or remix a popular video in minutes and submit it to one of the Cheezburger sites for consideration. The company says that each day it receives more than 18,000 submissions from readers.